Stay connected to Market Research and Opportunities. Content on this page requires a newer version of Adobe Flash Player. A Few Words About Us. At Advantage Research, we are dedicated to providing the highest quality of service in research methodologies including focus groups, telephone interviews, taste tests, in-home product use tests, mystery shops and more. Detroit and Grand Rapids, Michigan. Fort Wayne and Southbend, Indiana.

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Wednesday, May 13, 2009. Who Ya Gonna Call? We are quickly becoming a cell phone society. What this means to researchers is that traditional telephone sampling methods are becoming less representative of the general population. In fact, Marketing Systems Group, a leader in telephone survey samples recently reported. The CDC report also highlights important demographic differences between the growing breed of cell phone only households and .

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